On this edition of the @KulaRing podcast we figure out how implementing Supply Chain Security with #blockchain can also benefit the Marketing and Procurement teams at manufacturers around the world. Shoutouts included to Andrew Love of Specialized, Lisa Butters of Honeywell, Kensaku Takase at Baker McKenzie and Mr. Supply Chain for helping with the education along the way.

https://kulapartners.com/thekularing/using-blockchain-to-secure-your-supply-chain/?utm_campaign=podcast%20-%20mark%20manning&utm_source=email&utm_content=Episode%2086%20-%20Mark%20Manning%2C%20iTrace%20Technologies

The Kula Ring podcast is essential listening for manufacturing marketers who want to grow their digital presence and compete online.

Sponsored by Kula Partners—an agency committed to helping leading B2B manufacturers craft digital experiences that transform how they engage buyers, serve customers, and outpace their competition—The Kula Ring podcast features conversations about marketing, sales, and technology with top manufacturing executives from across North America.

The Kula Ring podcast is co-hosted by Kula Partners principals, Carman Pirie and Jeff W. White, both of whom are frequently sought after for their digitally-focused B2B expertise. They regularly share their insights with audiences including conferences like B2B Online and HubSpot’s INBOUND, the Gardner Manufacturing Marketer blog, and other podcasts focused on B2B marketing and technology.

A secure supply chain enables consumers to authenticate products at point of purchase, which adds value. Mark Manning, Founder & CEO of iTRACE Technologies, talks about creating a “digital twin” of a product in a blockchain ledger and using the iTRACE app to deter counterfeit production in a manufacturer’s own supply chain.

 

iTRACE Technologies, a global leader in secure anti-counterfeiting and supply chain security solutions, is pleased to announce the appointment of Gary Nelson as the Director of Business Development PALO ALTO, Calif., Dec. 27, 2023 /PRNewswire-PRWeb/ — iTRACE Technologies, a global leader in secure anti-counterfeiting and supply chain security solutions, is pleased to announce the appointment of Gary Nelson as the Director […]

FOR IMMEDIATE RELEASE iTRACE Technologies Announces Kieran Guller as Chief Technology Officer Palo Alto CA, June 10th 2023 – iTRACE Technologies, a leading provider of secure anti-counterfeiting and supply chain security solutions, is delighted to announce the appointment of Kieran Guller, as its new Chief Technology Officer (CTO). Guller brings a wealth of expertise and […]

iTRACE featured on the Identiv podcast Season 1 Episode 29 on August 18th. We’re talking with Mark Manning, Founder and CEO of iTRACE Technologies, a Silicon Valley company specializing in supply chain security. Mark takes our listeners on a journey that breaks down blockchain, cryptocurrency, and NFTs, making the technologies accessible to all. https://www.identiv.com/resources/podcasts/building-blockchain-crypto-and-nfts-s1e29

AIM Congratulates 2022 Case Study Winners Recognizing innovators of digital technologies that deliver exceptional traceability results Taking the win for the Blockchain category is iTRACE Technologies, Inc.. Their case study featured a large US based aircraft equipment manufacturer in the used and refurbished parts business. The customer realized including parts provenance data with the parts […]